ServiceHub vs Square Appointments
Beyond scheduling to full job management — with built-in pricing that turns inquiries into booked jobs.
Square Appointments is great for booking and payments. But service businesses need more — unit-based pricing, job tracking, professional invoicing, and customer management. ServiceHub does it all.
Different Tools for Different Needs
Square Appointments is built for appointment-based businesses. ServiceHub is built for service businesses that need to manage jobs, not just time slots.
ServiceHub's Approach
- Full job lifecycle: booking → job → invoice → paid
- Track job details, notes, and completion
- Professional invoices with line items
- Customer database with full history
- Built for service businesses
Square Appointments' Approach
- Appointment scheduling focus
- Basic booking and calendar
- Payment at time of booking
- Part of larger Square ecosystem
- Built for appointment-based businesses
Feature Comparison
| Feature | ServiceHub | Square Appointments |
|---|---|---|
| Online Booking | ✅ With services & pricing | ✅ Included |
| Job Management | ✅ Full job tracking | ❌ Appointments only |
| Job Notes & Details | ✅ Per-job notes | ⚠️ Basic notes |
| Professional Invoicing | ✅ Full invoicing | ⚠️ Square Invoices (separate) |
| Payment Collection | ✅ Stripe or Square integration | ✅ Square Payments |
| Customer Database | ✅ Full history & notes | ✅ Basic customer list |
| SMS Reminders | ✅ Included | ✅ Included |
| Two-Way SMS | ✅ Built-in with AI auto-reply | ❌ Not available |
| Dedicated SMS Number | ✅ Team & Business plans | ❌ Not available |
| Email Reminders | ✅ Included | ✅ Included |
| Staff Calendar (visual scheduling + utilization stats) | ✅ Built-in with click-to-schedule | ✅ Staff calendars |
| AI Features | ✅ AI FrontDesk | ❌ Not available |
| Funnel Analytics (lead → job → payment) | ✅ Built-in with conversion rates | ❌ Not available |
| Reviews & Reputation | ✅ Auto-request, approval workflow, API | ❌ Not available |
| Service Catalog | ✅ With durations & pricing | ✅ Services list |
| Quoting / Estimates | ✅ Included | ❌ Not available |
| Pricing Engine (unit-based / rules-based) | ✅ Built-in | ❌ Not available |
| Job Checklists | ✅ Included | ❌ Not available |
| Starting Price | $49/mo (annual) | Free (basic) / $29/mo (Plus) |
| Free Trial | ✅ 14 days | ✅ Free tier available |
When to Choose Square Appointments
We believe in being honest. Square Appointments might be better if:
- •You only need simple appointment scheduling
- •You're already using Square for payments
- •You don't need job tracking or detailed invoicing
- •You want a free option for basic scheduling
But if you need to track jobs, send professional invoices, and manage your service business end-to-end — ServiceHub is built for you.
Why Service Businesses Outgrow Square
Jobs, Not Just Appointments
Service businesses need to track what was done, not just when. ServiceHub manages the full job lifecycle.
Professional Invoicing
Send detailed invoices with line items, not just payment requests. Look professional to your customers.
Customer History
See every job, invoice, and note for each customer. Know their history before you arrive.
AI That Helps
AI FrontDesk responds to inquiries when you're on a job. Square doesn't offer this.
Pricing Engine
Turn a few customer answers into a fast, consistent quote. Price by beds/baths, sq ft, hours, add-ons — same pricing from booking to invoice.
Pricing Engine: Quotes That Don't Slow You Down
Most service businesses lose jobs before the first appointment — because quoting takes too long or feels inconsistent.
ServiceHub includes a Pricing Engine that turns a few customer answers into a fast, consistent quote:
If you price jobs based on "a few key inputs," this is one of the fastest ways to convert more leads into booked work.
🎯 Perfect for cleaning, landscaping, HVAC diagnostics, photography packages — any service where price depends on inputs.
Pricing Comparison
ServiceHub
$49/mo (annual) — Solo providers
$116/mo (annual) — Growing teams
Includes booking, jobs, invoicing, payments, reminders, AI FrontDesk, and Pricing Engine.
Square Appointments
Free — Basic scheduling
$29/mo — Plus features
$69/mo — Premium
Job management and detailed invoicing require additional Square products.
Frequently Asked Questions
Can ServiceHub replace Square Appointments?
Yes. ServiceHub handles everything Square Appointments does (booking, reminders, payments) plus job management, professional invoicing, and customer history tracking.
What if I'm already using Square for payments?
ServiceHub supports both Stripe and Square for payments! You can connect your existing Square account or use Stripe — your choice.
Is ServiceHub harder to set up than Square?
No. ServiceHub takes about 30 minutes to set up — similar to Square Appointments. Add your services, set availability, and you're ready to accept bookings.
What's the main difference?
Square Appointments is for scheduling appointments. ServiceHub is for managing service jobs from booking to payment. If you need to track what work was done (not just when), ServiceHub is the better fit.
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