What to Charge for House Cleaning (2026): Simple Pricing Calculator + Scripts
A field-tested method to set profitable cleaning prices by home size, condition, and service depth.
TL;DR - Pricing Baseline
Start with a base range by home size, then adjust with condition and add-on multipliers. Teams that standardize quoting usually close faster and reduce discount requests.
Use This Pricing Setup βQuick Comparison: Pricing Models
| Model | Best For | Margin Control | Easy to Explain | Consistent Quotes | Upsell Support | Automation-Friendly |
|---|---|---|---|---|---|---|
| Size-Based Base + Add-On MultipliersRecommended | Most residential cleaners | High | ||||
| Flat Hourly Rate Only | Simple starter pricing | Low | ||||
| Flat Rate Per Visit | Stable repeat clients | Medium | ||||
| Custom Quote Every Time | High-variance homes | Medium | ||||
| Promo-Heavy Discount Model | Aggressive acquisition | Low |
How to Price House Cleaning Without Guessing
Underpricing usually comes from ad-hoc quotes and inconsistent scope definitions. Overpricing comes from weak explanation and no package structure.
A consistent quote formula makes your team faster and gives customers clear choices.
1. Start With Base Rate Bands
Set a base price range by home size (for example: 1 bed, 2 bed, 3+ bed). Use your last 30 jobs to calibrate realistic labor time.
Keep base rates visible in your booking flow to reduce price-shopping calls.
2. Add a Condition Multiplier
Use a simple condition score (light, standard, heavy) and apply a fixed multiplier. This protects margins on first-time deep jobs.
3. Charge Add-Ons Explicitly
List add-ons as separate line items: oven, fridge, inside windows, pet hair, laundry fold. This increases ticket size without surprising clients.
4. Set Minimum Visit Fees
A minimum fee protects short visits and travel overhead. Without this, smaller jobs can become margin-negative even when your calendar is full.
5. Use a Clear Script During Quotes
Script: "Our base covers routine cleaning. Deep-level tasks and add-ons are itemized so you only pay for what you need."
6. Review Conversion vs Margin Weekly
Track quote acceptance, average ticket, and repeat booking rate by package. Adjust pricing where margin or close rate consistently drops.
Bottom Line
Price transparency with a repeatable formula helps you close faster and protect margin. The best pricing model is the one your team can quote consistently every day.
Need quotes and invoices to always match?
ServiceHub supports package pricing, add-ons, and policy rules so pricing stays consistent from booking to invoice.
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